Page 200 - EuroVision – Museums Exhibiting Europe (EMEE). The E-book
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THE EVALUATION OF THE EMEE CONCEPT BY MUSEUM EXPERTS
Taken as a whole, the evaluation of the EMEE con- cept focused on two main target groups, namely mu- seums professionals and experienced opinion leaders working in museums or in the  eld of museum edu- cation. The evaluation aimed not only to explore the thoughts of these target groups on the EMEE con- cept of the Change of Perspective, but also to obtain feedback on whether, in their opinion, the workshops and Toolkits developed during the EMEE project have the potential to help remedy the identi ed shortcom- ings in the museum  eld.1
The evaluation process was carried out be- tween June 2015 and May 2016 and consisted of a semi-structured interview with 51 participants, con- taining closed-ended and open-ended questions that ranged from personal details to in-depth statements on the activities implemented in the EuroVision Lab.s and workshops and, in more general terms, on the impact of the EMEE Change of Perspective on the respondents’ professional lives. Later on, the results of the evaluation process were presented to and dis- cussed in a focus group during the 24th ICOM Gener- al Conference, which took place in Milan in July 2016
and aimed to gather suggestions and recommenda- tions that experts had to offer in light of the evaluation. In summary, the evaluation report states: ‘Both the results of the evaluation process and of the focus group are very positive. All participants expressed a deep interest in the main issues raised by the EMEE project.’ The survey and the conversation with the focus group showed that central problems that the EMEE project aimed to identify and solve using the concept of COP are also considered to be crucial to future museum development by professionals work- ing in the museum  eld. This applies to the main topic areas of the inquiry – like ‘Local contexts combined with national and transnational perspectives in mu- seum communication’, ‘Rede nition of the role of museums in contemporary society’, ‘Identi cation and involvement of non-visitors’, ‘Evolution of the mu- seum as a space of public debate’ and ‘Use of social
networks in museum communication strategies’. Within the scope of this chapter, it is not pos- sible to elaborate on all results of the report. How- ever, looking at selected conclusions, the following chart shows that the EMEE concept of re-interpreting
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